5.10 and addidas ??
can someone fill me in about this crap of addidas buying five ten ???
Does that mean addidas is now making five tens to? so now the shoes are going to be shit quality and i should avoid buying them?
WTF??!!??
who cares about giving the gear 'a good name'. If the quality is the same and the price is lower do you really mind buying it from kathmandu?
If somebody starts selling a better range of 5.10 rock shoes locally I'd be very happy. All I've seen anywhere is Coyote, Anasazi velcro, Anasazi verde.
As if the 5.10 build quality could get any worse...
What build quality issues? I've had nothing but joy from my 5.10's. I've got 2 pairs of the anasazi velcro's and just brought my second pair of approch style shoes, because after 3 years of constant thrashing my other pair aren't quite nice enough to be seen in the pub in. these shoes have been everywhere, from day hikes in NZ, Canada and the states to epic canyoning missions and multi day alpine via ferrattas in northern Italy and have never once let me down.
I have no problem with addidas or any other major coporate from buying and selling what are essentially just "brands". Its not like they have rocked in and replaced the entire design and manufacturing teams... its still the same people, creating the same stuff as far as i'm concerned.
All I hope it that this means that 5.10 footwear will become more widely available in NZ, and therefore potentially cheaper!!
corporate takeover... not design takeover, no rudder change. I take it your meaning change in direction? or did you mean rubber? 
I wonder if it means
- we have to boycott them after what they did with All Blacks jersey pricing
- our Anasazis will have 3 stripes
I seem to recall that Adidas tried to design their own branded climbing shoe years ago which was a flop?
It's true that 5.10 approach shoes seem to last reasonably well, though I suspect your "three years of constant thrashing" claim is an exaggeration, I've never found ANY pair of shoes that would stand up to that. The poor build of their climbing shoes, however, is fairly well recognised the world over. I've talked to people on day walks here and in Canada and the States, plus it's come up in idle chit-chat while on epic canyoning missions and it's been a favourite topic of mine during multi-day alpine via-ferratas in northern Italy. The velcro fails to stick, the glue lets go, the uppers disintegrate without notice and the pull-on loops pull-off.
I agree though, that this is a brand deal and things are unlikely to change, though it's too early to say that for sure. My main concern would be Adidas deciding to trim the fat and discovering that 5.10 only make any money out of their mountainbiking range and thus canning the climbing department completely. I've heard a few resolers express concerns about whether their resoling rubber will still be available, but I'm not sure whether this is an issue or not.
Reading what Adidas is saying, it would seem that they are making a concerted effort to get into outdoor products, aiming at aquiring companies with respected technology so that they can improve their positioning in the outdoor market.
I wouldn'y be surprised if they sold 5.10 in a few years (if they could) and then launched their own version of 5.10 like they did with salomon shoes. I'd be more concerned for the future of 5.10 climbing shoes then.
I agree that anecdotally 5.10 doesn't have the best rep for build quality but I have to say I've never experienced it myself and I've owned A LOT.
Currently in my climbing bag are a pair of Anasazi Pinks (original laces too), Dragons, V-10s, Anasazi Mesas and 2 Pairs of Jet 7s. I've owned at least 4 pairs of both Anasazi Velcros and Pinks over the years, as well as UFOs, Anasazi Whites etc.
I can honestly say the only issues I have ever had in all of those pairs is going through the toe on a Jet 7 (after a lot of climbing) and some rubber delamination on the front edges of some Anasazis that a bit of glue fixed straight up. I never even had the notorious Pink Anasazi lace snappage. I do notice that those who have wide feet and stuff them in to 5.10s (which really suit a narrow foot) have many more problems with the shoes coming apart in various ways. And I have seen a few heel loops pull right off..
Just as an aside that has nothing to do with build quality, take note that of the 5 different models of 5.10 I'm currently climbing in, only one was ever available for sale in New Zealand... Therefore none of my current shoes were purchased in New Zealand. For whatever reason (I've heard a lot) the best shoes are just not imported here.
That's interesting Regan. I think it is true that the quality has improved in recent years, ironically, when they started being made in Asia!
It would be nice to see a wider range become avaialable here but it's clear that there are strong economic reasons they won't, hard to see Adidas changing that.
I'm sorry you've had shuch a shit experiance with 5.10 Gomez, at least you have a sense of humour about it though!

I didn't realise this until recently but addidas has been buying and selling outdoor equipment for a while now, they own or did own saloomon Group - which also owns arcteryrx
When you dig around you'll find all sorts of little mergers here and there ie La sportiva owned by north face and I beleive mountain hardwear owned by columbia.
Hopefully the quality will remain the same and maybe climbing will become a little more respected as a sport. That would be awesome!
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